OUR RESOURCES

Zlatara Gold represents the first company in the Republic of Serbia to become a regionally recognized brand and a reference point for the procurement of precious metals.

Since its founding, our business activities have been based on continuous education, development, and the establishment of long-term strategic partnerships.

For our growth, the year 2018 was crucial, marked by a positive legislative change that abolished VAT on the import and trade of investment gold.

The VAT Law, Article 36b.

Thanks to the highest level of business responsibility, a positive business environment, the understanding of the key regulatory institutions governing our industry, a credible and transparent market presence, and the strong support of our partner brands, we have successfully fulfilled the largest number of investment requests.

There is hardly a successful business or individual entity that has recognized the importance of owning the world’s most valuable precious metal with whom we have not established successful business cooperation.

In the recent period, the strongest signals directed toward investors were caused by sudden extreme events: COVID-19, the war in Ukraine, and the strong inflation that affected the entire world. In response to these events, the value of gold experienced a sharp increase, before stabilizing after a certain period of time.

In 2024, the value of gold increased by an incredible 40%. Such growth not only outpaced inflation, but also provided investors with additional returns on their invested capital.

The year 2025 was marked by global instability, which further increased the value of gold by an additional 50%.
The progressive upward trend in gold prices made investment in gold one of the most effective forms of investment during that year.

During the period from 2020 to 2025, the total value of successfully completed investment projects with investors who placed their trust in us amounted to thirty billion (30,000,000,000.00) Serbian dinars, or expressed in euros, two hundred and fifty-five million (€255,000,000.00).

Considering the value of successfully realized investment requests and the ongoing geopolitical uncertainty, we expect the strong investment trend in gold to continue in the coming years. In previous years, annual demand for gold recorded growth of up to 100%.

When observing shorter time intervals, it can be concluded that there were periods in which demand experienced significantly stronger growth. At the outbreak of the Russia–Ukraine conflict, and during the first months of global uncertainty caused by the war, demand surged by an extraordinary 1000%.

A LOOK INTO THE FUTURE

Due to strongly pronounced inflationary pressures, capital hedging architecture is becoming increasingly important. As a result, a significant number of investors are restructuring their asset portfolios in order to achieve optimal balance. Considering the fact that gold is an asset class resistant to currency risks, it ranks among the very top investment assets whose share continues to grow in all well-optimized portfolios.

Taking these factors into account, our projections indicate that the financial value of successfully realized investment projects will reach one billion euros in the near future.

Thanks to you and the trust you have placed in us, we have built a leading and unrivaled position in the market.

Your trust represents our most valuable business asset, and it obliges us to preserve it through the implementation of positive business practices, high professional standards, and a credible and transparent presence in the marketplace.

We look forward to the successful continuation of our cooperation!

WELCOME !!